I have attempted to buy several gift cards exactly on the minute they are released. I have timed each attempt and the cards are always sold out in under a second. This means that the majority of members are giving their data to you for absolutely nothing in return. There has to be a point when we ask you, what do we get out of this? Where is our end of the bargain?
To add to Jack’s post - clearly there are some clever people scripting this to add and checkout in under a second. Please add a CAPCHA to the checkout to stop this.
James is spot on. I was hesitant to say there might be some kind of bot or script involved, but it sounds very likely. An extra layer of security is desperately needed.
Actually its quite an easy thing to automate as well which is why you desparately need the CAPCHA.